Hello and Welcome!
Gilda Rita Raccanelli
I am a
With an international educational background in Fashion, Design, and Luxury Management.
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With an international educational background in Fashion, Design, and Luxury Management.
Download CVI’m a beauty and fashion marketer with an international background in Fashion, Design and Luxury Management, built at Grenoble École de Management in Grenoble and at Università Cattolica del Sacro Cuore in Milan. What drives my work is the space where trends meet strategy: understanding what’s shaping consumer desire, and translating it into positioning, product and storytelling that feel both relevant and distinctive. Over the past months I’ve turned this curiosity into a monthly editorial project, the Beauty-Wise Gazette, which analyses launches, runway aesthetics and viral movements across the beauty industry. I’m currently looking for internship or junior opportunities in cosmetic and fashion brands.
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Trend research, competitor benchmarking and consumer insight. I turn scattered signals, from category shifts to social virality, into clear takeaways that inform decisions.
Read MoreSupporting a product from concept to launch: category analysis, assortment thinking, launch timing and go-to-market.
Read MorePositioning, brand identity and storytelling for beauty and fashion. I translate a brand’s values into a coherent voice and visual direction across channels.
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Spring Refresh & Innovative Skincare Formulations
Met Gala "Costume as Art", Euphoric Makeup 2.0, Cherry Blossom nails, and exclusive launches.
Luxury summer pop-ups, viral beauty trends like sunburnt blush, and Patrick Ta blush transition controversy.
Summer Glow Trends & Sun Protection Innovations
Glitter punk runway aesthetics, bedazzled crystal nails, TikTok Cry Baby clown makeup, and dreamy lilac-haze launches.
Milan Beauty Week, Venom Makeup & The Under-Eye Patch Showdown Highlights from Milan Beauty & Fashion Weeks, TikTok's cinematic Venom trend, the viral "twist-and-slice" under-eye patch packaging showdown